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DANIELS
At Daniel’s Leather, I drove social strategy and content creation, building cultural relevance through daily content and influencer collaborations that lead to $ 35,000+ in revenue.



I grew Daniel’s Leather’s audience by 21,562 new followers, a 2.5% increase, while driving over 151,000 engaged accounts which translated to a 19% increase in engagement in a 3 month period.
On TikTok, I boosted performance to 31,000+ interactions in 90 days and grew the community by 20%, reaching over 26,600 followers.
Under my management, the account achieved over 18,000 shares, 10,433 saves, and 6,000+ comments — key content metrics that reflect strong audience engagement and content resonance.
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